Engage Channel Partners Directly
Channel Partner Programs are an effective way to directly engage an audience to obtain a desired behavior. How would you like to engage your partners?
Some common behaviors are:
Use of Marketing Tools
Access to Sales and Marketing Resources
and many more…
When it comes to channel incentive programs, we commonly liken them to “Do This - Get That”. For example, each time a sales representative makes a sale, they earn a reward. This can be expanded to include sales engineers, marketing contacts and managers.
Reward which can include:
Reloadable Branded Debit Card
Multi-Concurrent Programs can be administered through a single platform. That allows you to have distinct promotions for all your partners including: retailers, distributors, direct dealers and indirect dealers.
Individual sales representatives can enter sales online
Sales claims are validated by Karrot. If required, invoices or receipts can be directly sent to Karrot via upload, mobile phone or fax.
Cash is King
Take into consideration the earning potential of individuals. You want to ensure individuals are motivated to sell.
Anytime you shorten the time frame between behavior and reward you have a more effective program.