Channel Program

Ariat Retail Rewards Program

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Client:
Ariat
Program Name:
Ariat Retail Rewards Program

Ariat Retail Rewards Program

Components:

- Branded Incentive Portal
- Sales Claims
- ERP Integration
- Brand's Product Reward Catalog

Ariat International is a premium performance footwear, apparel and accessories brand for equestrian sports and other outdoor activities, located in Union City, California. Ariat was founded by Beth Cross and Pam Parker in 1993. They saw an opportunity to revolutionize footwear for English and western riders to develop riding boots with "advanced athletic shoe technology and construction" to improve performance, fit and comfort both in the saddle and on the ground.

Ariat utilizes Karrot to provide a branded incentive portal to reward retails sales associates for selling Ariat products.
Retail sales associates can register online to participate in the rewards program. Individuals earn points for sales of Ariat apparel and footwear upon proper sales validation.
The rewards include Ariat's own products. As the sales associates are equestrians themselves, the ability to own a premium Ariat product is a great incentive!
All individuals need to do is view the current incentive promotion, sell Ariat and then redeem online for an Ariat product.

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